Here's how it works: 1. Privacy advocates are worked up about cookies. 2. Lawmakers decide to do something, it'll look good. 3. Web depends on ads, so they f

Here's how it works: 1. Privacy advocates are worked up about cookies. 2. Lawmakers decide to do something, it'll look good. 3. Web depends on ads, so they find workarounds. 4. Everyone suffers. 5. Return to step 1. <-- You are here.