That's also an imbalance, assuming we want to keep "free" on the table. Now ads are centralised, and one has to elect to go to a special portal to see ads. Thi

That's also an imbalance, assuming we want to keep "free" on the table. Now ads are centralised, and one has to elect to go to a special portal to see ads. This won't pay for all the stuff we get for "free" but is most definitely not "free". If ads were reasonable and based on stated interests we might not even be having this conversation. To me it feels like the advertising platforms are shooting themselves in the foot. There will be a tipping point where even the "regular internet users" will have enough of this crap.