4 ms·
All else equal, sure, but wouldn't advertisers change the content and style of the ad knowing if it will be targeted or not? Can't broad and shallow be manipul
by dsizzle 5y ago
All else equal, sure, but wouldn't advertisers change the content and style of the ad knowing if it will be targeted or not?
Can't broad and shallow be manipulative--"keeping up with Joneses"--while deep and narrow is purely informational?
- saghm 5y agoIf that was the case, why bother doing targeting at all? It costs a lot of time and money to gather all those adds, so if it wasn't better, there'd be no point
- germinalphrase 5y agoWhy would an advertiser ever choose a “less manipulative” ad version because they know more about their potential client? “Good will” seems woefully idealistic.
- dsizzle 5y agoBecause people can sometimes detect when someone is trying to manipulate them (we're having this discussion after all), and it might backfire?