1. Get that content online, now, in a convenient form that is cost competitive with Netflix and Hulu or at least Amazon Video on Demand. I think this is the wa

1. Get that content online, now, in a convenient form that is cost competitive with Netflix and Hulu or at least Amazon Video on Demand. I think this is the way you're going to see most of these networks going. Particularly subscription supported services like Starz/HBO/Showtime. These services are actually already the least tied to the traditional cable model since they're pure subscription without ad revenues. They, frankly, would likely really prefer to stream you content via IP and not have to pay a distributor (cable operator or Netflix) their cut. They have to go about it slowly and carefully however. Right now while us internet masses may be clamoring for streamed content they aren't going to risk their primary revenue methods (cable) until they can rely on their secondary revenue streams. HBO-Go is the start of this, right now its very closely tied to the cable operators. But its a step in the right direction.