If you consume any media, you're still getting hit by plenty of ads, they're just more subtle. Product placements in TV and movies continues to grow each year,

If you consume any media, you're still getting hit by plenty of ads, they're just more subtle. Product placements in TV and movies continues to grow each year, and an increasing proportion of seemingly organic social media posts are bought and paid for by companies, though never disclosed. I have a friend who has basically spent the last ten years helping brands to pay influencers to promote their stuff in subtle ways (first on YouTube, then Instagram, now TikTok), and her business has never been better.