As we've seen with the complaints re: AMP [0], Google is incredibly talented at building "it loads faster" features that are primarily a way to give them greate

As we've seen with the complaints re: AMP [0], Google is incredibly talented at building "it loads faster" features that are primarily a way to give them greater control over monetization in ways that are less than transparent. Requiring signing keys can be both of these things at once. [0] https://searchengineland.com/google-throttled-amp-page-speeds-created-format-to-hamper-header-bidding-antitrust-complaint-claims-375466 https://searchengineland.com/google-throttled-amp-page-speed...