"The creators of Pyth hope to unseat rival services to become the leading source of financial data for DeFi projects... Proponents say DeFi will cut out middlem

"The creators of Pyth hope to unseat rival services to become the leading source of financial data for DeFi projects... Proponents say DeFi will cut out middlemen" So, Pyth is hoping to become the One True Middleman, or at least the biggest one, by offering its data up for free (at first)?