That is a fair counterpoint. For me it was pointing out there are reasons not to do it that isn't simply being selfish. If a company wants to invest in tooling

That is a fair counterpoint. For me it was pointing out there are reasons not to do it that isn't simply being selfish. If a company wants to invest in tooling (a smart thing to do, one of the appeals of Google beyond their comp is they invest in state of the art in house tooling) they should pay staff who's primary job is in the creation and maintenance of tools to increase developer productivity/satisfaction/etc.