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The title seems inaccurate, and the outrage seems based on the title rather than the actual content. The article text explicitly says that the data is "anonymiz

by jsnell 5y ago

The title seems inaccurate, and the outrage seems based on the title rather than the actual content. The article text explicitly says that the data is "anonymized and aggregated". How is that tracking?

lilsoso 5y ago
Because it turns out that advertising networks and data brokers can de-anonymize the data with good success. How is that not tracking?
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rchaud 5y ago
Where's this 'outrage' that you speak of?
fauigerzigerk 5y ago
What the FT article claims is that Apple has shifted towards a much more lenient interpretation of App Store rules when it comes to user tracking. The original title is "Apple reaches quiet truce over iPhone privacy changes". What Apple means by tracking is linking data from individual app users to third party data [1]. So in my view, it would indeed be a shift in Apple's position if they now accept that apps can link an individual's data to third party data as long as they somehow aggregate the result (e.g by creating cohorts) before actually targeting ads. But it's unclear to me whether they do in fact accept that. I think merely mentioning aggregation is not enough to determine whether or not Apple has changed its position on this. [1] https://developer.apple.com/app-store/app-privacy-details/#user-tracking https://developer.apple.com/app-store/app-privacy-details/#u...
nijave 5y ago
It seems in modern language any time data is uploaded from a device it's "tracking"
ydlr 5y ago
How could a request from my phone to facebook servers, containing my IP Address and location possibly be "anonymized and aggregated." It aggregates data from _all_ the people using my phone, in my home, on my wifi? Or does the anonymization happen after the request is sent to fb servers? Can I audit their machines to verify this?
aldebran 5y ago
The anonymization and aggregation is left up to the third party with no way to enforce it. Apple basically gave up and it seems now just says “please be nice ok? Thanks!” While still advertising to consumers that their devices are privacy friendly. This is something to be upset about.

by jsnell 5y ago

lilsoso 5y ago

Because it turns out that advertising networks and data brokers can de-anonymize the data with good success. How is that not tracking?

deleted 5y ago
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deleted 5y ago

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rchaud 5y ago

Where's this 'outrage' that you speak of?

fauigerzigerk 5y ago

What the FT article claims is that Apple has shifted towards a much more lenient interpretation of App Store rules when it comes to user tracking. The original title is "Apple reaches quiet truce over iPhone privacy changes". What Apple means by tracking is linking data from individual app users to third party data [1]. So in my view, it would indeed be a shift in Apple's position if they now accept that apps can link an individual's data to third party data as long as they somehow aggregate the result (e.g by creating cohorts) before actually targeting ads. But it's unclear to me whether they do in fact accept that. I think merely mentioning aggregation is not enough to determine whether or not Apple has changed its position on this. [1] https://developer.apple.com/app-store/app-privacy-details/#user-tracking https://developer.apple.com/app-store/app-privacy-details/#u...

nijave 5y ago

It seems in modern language any time data is uploaded from a device it's "tracking"

ydlr 5y ago

How could a request from my phone to facebook servers, containing my IP Address and location possibly be "anonymized and aggregated." It aggregates data from _all_ the people using my phone, in my home, on my wifi? Or does the anonymization happen after the request is sent to fb servers? Can I audit their machines to verify this?

aldebran 5y ago

The anonymization and aggregation is left up to the third party with no way to enforce it. Apple basically gave up and it seems now just says “please be nice ok? Thanks!” While still advertising to consumers that their devices are privacy friendly. This is something to be upset about.