6 ms·
Report: Apple Loses iPhone 5 Prototype. Yes, in a Bar.
- dotcoma 15y agoEither it's a smart marketing strategy, or they have a drinking problem.
- nomdeplume 15y agoIt's a bit off-putting that they try and push this kind of thing a second time and expect people to believe it. On the other hand, maybe I give too much credit to human kind.
- dotcoma 15y agoCan't say negative things about Apple. Sorry, I forgot.
- qq66 15y agoApple is not this sloppy. Controlled leak.
- jondot 15y agoSounds like a certain bar needs to be bought by Apple.
- choixer 15y agoIt's definately looks like a marketing of upcomming iPhone.
- oemera 15y agoIf this is true I pretty sure that the iPhone 5 is really a improvement to the iPhone 4. If it would look like a new iPhone model no-one would sell it for 200 bucks. Seems that Apple is doing a great job hiding the lost phone.
- zach 15y agoAny night that ends with losing a confidential Apple prototype device was probably a heck of a night. Apple needs some kind of proximity sensor linked to these field testers' keychain or something. Maybe they just need to upgrade Find My iPhone to include a self-destruct feature.
- coob 15y agoYou can remote wipe with Find My iPhone, but you were probably thinking of something much more spectacular. Safety/legal questions aside, do any hardware people know if the battery could be rigged to 'explode'?
- sasha-dv 15y agoOr they need a new marketing ploy. P.S. Why are all the comments suggesting that this is not an accidental loss down-voted?
- teej 15y agoBecause honestly, any company with a warchest like Apple's can afford real marketing. Who is this supposed to be targeted at anyway? The readers of Gizmodo and pcmag? Last time I checked, those arent even close to Apple's core market.
- dot 15y agoI agree with the sentiment that Apple probably wouldn't do this on purpose, but the last lost prototype made it on to the cover of just about every commuter rag in the world... That's a lot of free eyeballs.
- tintin 15y agoNot in a bar, in a restaurant. Very sensational headline. Original report: http://news.cnet.com/8301-13579_3-20099899-37/apple-loses-another-unreleased-iphone-exclusive/?tag=topStories http://news.cnet.com/8301-13579_3-20099899-37/apple-loses-an...
- vacri 15y agoYour link shows a photo of the location, which has a man sitting at a bar and a bartender. When you go to their website http://www.cava22sf.com/ http://www.cava22sf.com/ there is a big ad for "Happy Hour" This is hardly "very sensational".
- joelthelion 15y agoWhy do you think these "leaks" happen every time? They do it on purpose, because it gets everybody excited about their product.
- jpr 15y agoUgh, anyone know of something along the lines Apple-haters -mailing list or something? I need a place where I can be reasonably sure that people who I am talking with aren't macfags.
- HaloZero 15y agoPeople keep seeming to talk about how "Apple is not this sloppy". It wasn't Apple, it was some employee who like all of us, probably had a bit too much to drink and left his phone. Or maybe it got pick pocketed? Honestly, this only a recent occurrence because Apple iPhones are small enough to forget, unlike laptops, and people actually care about them, unlike the latest ipod nano/mini/shuffle/touch. And it's only happened twice in a period of what? 4 years of iPhones?
- vacri 15y agoMy company creates a device the size of an iphone, and we've never left one in a bar, whether a stock production unit, or a super-secret, heavily-NDA'd, jackbooted-police-summoning prototype.
- nknight 15y agoHow many dozens of your employees walk around with the device every day in the course of their routine non-work-related lives? Are the devices a ubiquitous, integrated part of daily life that reach the point of barely being thought about? Are they even something one pulls out and uses in a bar?
- benjoffe 15y agoAlso an important question: "Does your company have anywhere near as many employees as Apple?"
- skeletonjelly 15y agoThis implies that every employee of Apple carries around an iPhone 5 in public for testing.
- vacri 15y agoAs skeletonjelly points out, this question is basically a total furphy.
- 15y ago
- linker3000 15y agoHTC user: Damn, Can you get a signal - I can barely get one bar here iPhone user: Yep, I get to one bar and always lose it too.
- nextparadigms 15y agoThis joke is getting a little old. What is the chance for an employee to own an iPhone 5 and actually lose it? again. Apple is probably the most skilled company at giving out "leaks", because many times people don't even realize the leak was seeded by Apple.
- sixcorners 15y agoSeeded by Apple? Didn't Apple have police break in and sieze six computers and a bunch of other electronic stuff from that Gizmodo person's house?
- joelthelion 15y agoWhat does that prove?
- sixcorners 15y agoWell, if it was all happening as Apple intended, why did they do it? Shits and giggles?
- joelthelion 15y agoTo make you believe the leak wasn't intentional? Look, all of this is complete speculation, there is just no way to know if the leak is or is not a marketing gig; so I don't think a lot can be gained by arguing over it :)
- napierzaza 15y agoI can't really come up with an existing iPhone model that sells for 200$, so I don't see how one from the future would sell so cheaply. This sounds like a garbage report.