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> Now they're gone. No. They all go to Facebook and Google.

• egypturnash 5y ago
  Aren’t those all text ads? Images at best? It’s a very different energy from Crazy Joe dressing up like the Statue of Liberty to invite you to the midsummer sale at Spatula City.
  • londons_explore 5y ago
    Most online ad platforms allow anyone to start a video ad campaign with just a few bucks. Not sure why smaller businesses don't do so. I suspect the targeting options aren't good enough to get "spatula city" good ROI.
    • rootsudo 5y ago
      That's why Google offers free "certificates" and "Courses" in adwords, analytics and using their services. It's more because small businesses do not know how to market or cater online, still. Sure there are a handful of successful ecomm shops that work in niche markets that work on word of mouth, and then there's the enmasse scale giants like Amazon that have their own marking departments. tl;dr Tools exist, people don't know. Most common small business solution is to engage their web developer to do marketing on fb/ig and SEO.
      • londons_explore 5y ago
        Most small businesses also don't do well with online advertising. For example, if a kebab shop near me paid $50 on adwords, they would probably only get $10 of extra sales. Whereas if they print $50 worth of signs and tape them to every nearby street pole, they'll sell $500 more.