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The idea is that a significant portion of the visitors are undecided, hesitant, or are postponing the purchase. These tactics try to push these people for a dec
by npteljes 5y ago
The idea is that a significant portion of the visitors are undecided, hesitant, or are postponing the purchase. These tactics try to push these people for a decision. I personally react to pushing by closing up, so they lose me if they push too hard. But many people are not like this, or maybe they are just waiting a bit before committing, and that's when these methods can work.
And these are not new either, just old sales tactics, applied to the new context. The pushiness of these counters etc remind me of the Hard sell[0] for example.
[0] https://en.wikipedia.org/wiki/Hard_sell https://en.wikipedia.org/wiki/Hard_sell