Woot knows exactly what they're doing. They lose money on every bag of crap, the fact that the site goes down adds to the fun. They could rent more servers for

Woot knows exactly what they're doing. They lose money on every bag of crap, the fact that the site goes down adds to the fun. They could rent more servers for the day (or hour) that the BOC is available for sale, but why lose even more money? They're selling out of them in seconds, and they're driving insane amounts of traffic to their site for the entire day as people hit refresh on a leakfrog looking for the BOC. That said, they have taken steps to make it a little more randomized, but only because people figured out how to game the system, and most people getting BOCs were running scripts to do it.