Allowing sellers to price their items higher on Amazon than elsewhere means it's possible for the seller to offer me a better price, and still make more money (

Allowing sellers to price their items higher on Amazon than elsewhere means it's possible for the seller to offer me a better price, and still make more money (because their costs are lower when Amazon isn't involved). When Amazon can force a "lowest price" the cost of Amazon's service always gets passed to me, and the lowest possible price is higher.