I think you may want to consult the article for a definition of "bullshit". The article describes it as (this definition is curated by me, the article has more

I think you may want to consult the article for a definition of "bullshit". The article describes it as (this definition is curated by me, the article has more descriptions): discourse which is created, circulated and consumed with little respect for or relationship to reality, and crafted to wilfully mislead and to serve the bullshitter’s purposes. I'm pretty sure the terms in the abstract are well defined recognized terms in this area of study.