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Hey, looks interesting! What's the business model? I think you might need to be more upfront about that on your site.
by tommoor 5y ago
Hey, looks interesting! What's the business model? I think you might need to be more upfront about that on your site.
- motoxpro 5y ago"We provide the service for free and plan to turn freemium next year. We monetize by creating custom stickers for brands like Coca-Cola."
- nerdponx 5y ago> We provide the service for free and plan to turn freemium next year. We monetize by creating custom stickers for brands like Coca-Cola. Seems reasonable. But I wonder if there is a way to slide some kind of shady user tracking into this system. Maybe Stipop will figure out how to track end users, and sell that data as an extra revenue stream.
- tonyatkc 5y agoGood point, we can track data like sticker view, send, download etc. which we can use to analyze character ranking by user locale information.
- nerdponx 5y agoI hope it was clear from the tone of my post that I think that tracking individual user behavior (as opposed to tracking aggregate statistics) is a bad outcome, at least for end users.
- tonyatkc 5y agoThe data we collect are real basic, like views, subscriptions, comments sort of data that for example YouTube collects. And device language of course, to provide the stickers in correct language. This also helps us suggest better stickers for the end users. Can you help me understand how it can be a bad outcome for the end users?
- nerdponx 5y agoWhenever individual-level user data becomes a revenue source, it sets up a lot of incentives for organizations to disregard privacy and security concerns around users' personal data, which is often trivial to de-anonymize even if it has no "PII" attached to it. Sharing that individual-level data with advertisers subjects users to immoral surveillance.
- tonyatkc 5y agoYes indeed, thank you for the note. I totally agree. We should be very careful when it comes to user data. We won't be selling or sharing user data - instead we'll find ways to see insightful information from bulk data, like total sticker send, download etc.
- tonyatkc 5y agoYes true, some of the clients have been asking about pricing as well and so we are adding a pricing page. Other than brand stickers we plan to add premium options like seasonal stickers, personal curation, premium content, and so on.