I think the idea is that ads slip in more easily with an algorithm. Last time I used FB properly you could get the following kind of news feed: actual post fr

I think the idea is that ads slip in more easily with an algorithm. Last time I used FB properly you could get the following kind of news feed: actual post from friend, friend actively liked a post from a business, ad from a business a friend previously liked Essentially posts from unknown accounts look less out of place this way