Here's a set of predictions worth what you are paying for them: 1. One of these products/services is going to die. The people who were making the dead product/

Here's a set of predictions worth what you are paying for them: 1. One of these products/services is going to die. The people who were making the dead product/service will know it pretty soon, and while a few of them will find niches in the new organization, many of them are going to hang around precisely as long as it takes financial incentives to mature. 2. Some of the customers who chose the loser will come over. All of them looked at the market and decided that there were good reasons for making that decision. If there's a third strong contender in the market, this is good news for them. 3. If you can craft a painless migration from the loser to the winner, many many many more customers will stay. 4. If you can identify the features in the loser that were attractive, and promise a realistic timeline to get those features in the winner, many more customers will stay. 5. In a few months to years, someone is going to push to re-do the whole enchilada with an architecture which is both trendy and can be sold as "best of both worlds". Unless they have an amazingly solid track record of leading projects on that scale, this will fail.