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There is also Customer Lifetime Value. By raising prices, you may lose some of your customers, who unfairly penalizes the retail/manufacturer especially when p
by deltree7 5y ago
There is also Customer Lifetime Value.
By raising prices, you may lose some of your customers, who unfairly penalizes the retail/manufacturer especially when politicians (and reddit and HN) happily side with sub-optimal fixed price solutions.
Pitchforking is real and very dangerous in the modern era.
So, retail / manufacturer have to let true marketplace like scalpers to provide the needed correction (albeit inefficiently).
- notahacker 5y agoThe correction isn't "needed"; the same inventory gets sold to the same number of consumers, the scalpers just take a bit more money from front running them, reducing the net benefit of owning of the final product. And Nintendo is more worried about ensuring there's a healthy market for games than "pitchforking" when it sets its RRP. Scalpers mean they sell less.