Most of the ad money comes from WatchFree Plus app on the tv. "Vizio execs said 77 percent of that money comes directly from advertising, like the kind that ru

Most of the ad money comes from WatchFree Plus app on the tv. "Vizio execs said 77 percent of that money comes directly from advertising, like the kind that runs on its WatchFree Plus package of streaming channels, a group that recently expanded with content targeting. The next biggest contributor is the money it makes selling Inscape data about what people are watching."