All things being equal, you would not sell a _growing_ profitable business for a low multiple to a non-strategic buyer. You would, perhaps, sell to a PE firm l

All things being equal, you would not sell a _growing_ profitable business for a low multiple to a non-strategic buyer. You would, perhaps, sell to a PE firm like Tiny when you believe you've exhausted growth. That, or the traditional 3 D's: death, debt, divorce.