Yes it was pretty brutal, they have all manner of interstitials, exit-pops, app ads, video ads, and more. Publishers thing they have to do this crap to survive,

Yes it was pretty brutal, they have all manner of interstitials, exit-pops, app ads, video ads, and more. Publishers thing they have to do this crap to survive, but they are actually ensuring their demise. I had to try three times to get through the article as my UX was totally disrupted when I scrolled up. Two modals stacked atop each other, hoping to catch me before I left. Yuck.