Anecdotally, last year a bit before Black Friday we wanted a new iPad (unrelated to the event, it just happened that way). Ordering directly from Apple had a 2

Anecdotally, last year a bit before Black Friday we wanted a new iPad (unrelated to the event, it just happened that way). Ordering directly from Apple had a 2 weeks delivery date, getting it from Amazon during Black Friday landed it 2 days after in front of our door. And it was cheaper (same price, but bigger storage)