Zach Weiner of SMBC-Comics.com did an AMA on reddit and said that he makes a living off of, "Mostly ads, though t-shirts sales are a decent percentage as well"

Zach Weiner of SMBC-Comics.com did an AMA on reddit and said that he makes a living off of, "Mostly ads, though t-shirts sales are a decent percentage as well" [1]. He lists the ad networks he uses in the AMA. You could try asking him for more specifics; he seems pretty friendly and open. The percentage breakdown varies, by comic. Something Positive was apparently making 35% of its income from ads [2]. Dominic Deegan's artist "makes most of his income selling self-published compilations of his webcomic at anime and comic conventions" [2]. I've also read of other artists—can't remember which, sorry—saying they make little through ads, and that most of their income came from merchandise sales. [1] http://www.reddit.com/r/IAmA/comments/9zaf3/i_draw_saturday_morning_breakfast_cereal_ama/c0f4gnp http://www.reddit.com/r/IAmA/comments/9zaf3/i_draw_saturday_... [2] http://www.boston.com/lifestyle/articles/2011/08/02/the_new_webcomic_entrepreneurs/?page=2 http://www.boston.com/lifestyle/articles/2011/08/02/the_new_...