Makes your public metrics look better (ie "we have over 500+ customers!!!!") and also demonstrates (in theory) a more durable product. When people see small nu

Makes your public metrics look better (ie "we have over 500+ customers!!!!") and also demonstrates (in theory) a more durable product. When people see small number of large customers, the implication is you are basically just running an outsourced dev/consultant/staff aug shop. Less product vision and ability to "scale".