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If you read closely the ingredients don't list celery, they list "celery seed extract". They're extracting the nitrates, it's just a ploy to avoid having to lis
by MertsA 5y ago
If you read closely the ingredients don't list celery, they list "celery seed extract". They're extracting the nitrates, it's just a ploy to avoid having to list nitrates in the ingredients but still use it. Next to the statement saying "No added nitrates!" there will be a tiny asterisk adding "except those naturally present (and extracted and concentrated) in celery seeds."
- athenot 5y agoSimilar trick with "no sugar added" in juices, but you can take grape or apple juice, evaporate a lot of the water till it forms a syrup, then add that syrup to juices and still be able to sell the result as "100% pure fruit juice, no sugar added".
- phonypc 5y agoNo, adding concentrated juice definitely violates "no added sugar" labelling standards, at least as far as the FDA and Health Canada are concerned for sure. I assume in Europe as well. Some juices are just naturally very high in sugar.