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Slightly tangential, but I definitely would prefer Amazon to offer less choice. Sure, give me every book in existence, but don’t give me 1000 options for a new
by thom 5y ago
Slightly tangential, but I definitely would prefer Amazon to offer less choice. Sure, give me every book in existence, but don’t give me 1000 options for a new cable or whatever, most of which are of questionable quality and have dozens of fake reviews. I’d much prefer fewer, more reliable options.
- danielmarkbruce 5y agoBut that wouldn't fit with the great one's narrative :) Jokes aside (Bezos is obviously brilliant), you have a very valid point. There are all kinds of studies showing the problems with large selection, and many companies are betting on something that won't change - many customers want a narrow selection. Steve Jobs and Apple is a decent example. Tesla is another. Wide selection didn't seem to do much good for GM and Ford.