This article seems to sort of pre-suppose that the target is billion dollar business, and describes Miguel's success at building a small enterprise as a failure

This article seems to sort of pre-suppose that the target is billion dollar business, and describes Miguel's success at building a small enterprise as a failure. It wasn't. It was much more successful than WeWork. There's also a lie at the core of most of these - having a grand vision, confidence moving mountains. Wework had a vision that they would deliver more than just office space, but when you have a vision for something you actually need to do it. At no point ever was WeWork delivering anything more than office space, and often it was delivering office space in much less efficient ways than it's competitors. Adam had confidence to move mountains- he told stories of becoming a billion dollar company and sure - he did work hard when he wasn't ripping off his own company or buying surf pools. But he wasn't working on a billion dollar company, he was talking about a billion dollar company, whilst working on a small office rental company. Again with the blitzscaling point - blitzscaling is about scaling up to a global company so you beat your competitors to market. But office rentals aren't a new market, they're an established market. You can't beat Regus to market, they're already here. And finally - trying to claim that WeWork raised standards for office rentals is just... bullshit. Yes, WeWork made the standard for office rentals getting $2 worth of office for $1 by burning investor capital. That's not innovation. Innovation is when you actually find an economic value. This is the core of the problem, any company can pursue the silicon valley playbook of bullshit, spending too much, and huge egos. The key point with WeWork is at every step of this they did it with a business that fundamentally didn't match what the founder told you it was. It didn't have market power and never could, it didn't have economies of scale and never could, it didn't innovate in regulatory arbitrage. It just did what its competitors were doing, but for more money.