Now my own way to look at this, at least from a software product perspective but perhaps it's applicable everywhere: "Everything always gets easy if you wait lo

Now my own way to look at this, at least from a software product perspective but perhaps it's applicable everywhere: "Everything always gets easy if you wait long enough." It's almost a motto at this point, because there are so many technical challenges that prevented this or that product in the past, or more likely, made them niche utilities that required deep expertise to maintain. These utilities suddenly become building blocks that are simple and commoditized, allowing larger products to be built where before it was impossible, or at least very difficult. For anyone starting a software business: You can enter a crowded market as long as most of the difficult problems have almost been solved, and if you can establish that beach head, then acquire and sustain customers quickly enough, you can win, because everything is perpetually getting easier. The downside of course is that eventually your product will be commoditized into oblivion, but that's part of the game.