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Link dead for me. Found the list republished here: http://thenextbigtechthing.com/10-books-every-entrepreneur-should-read/ http://thenextbigtechthing.com/10-bo
by jjguy 15y ago
Link dead for me. Found the list republished here: http://thenextbigtechthing.com/10-books-every-entrepreneur-should-read/ http://thenextbigtechthing.com/10-books-every-entrepreneur-s...
"The Entrepreneur’s Guide to Business Law" --
LLC vs C-corp vs S-Corp? Founder’s vesting? Liquidation Preferences? Equity vs Debt financing? This book will educate you enough to be able to answer these and many other important questions.
"Bootstrapping Your Business" --
From the founder of RightNow. The amazing story of how a geographically-challenged (Montana) entrepreneur built a world class business.
"Purple Cow" --
Dead simple premise, the key to marketing is to build something remarkable.
"The Art of the Start" --
The Art of Pitching, Marketing and Funding your Startup.
"The Innovator’s Dilemma" --
If your startup beats all the odds and becomes hugely successful prepare yourself for the innovator’s dilemma, cannibalize your product before someone else does.
"The E-Myth Revisited" --
How-to create a business not a job.
"Permission Marketing" --
The greatest marketing asset your startup can build is the permission to market to your customers and prospects.
"Growing a Business" --
Sincere advice for creating a company culture that your team and customers will love.
"The Cluetrain Manifesto" --
Successful marketing is a conversation.
"Bottom-up Marketing" --
Pure bottoms-up execution. Marketing tactics to grow your business.
- JoeCortopassi 15y agoI'm sure it's a good list of books, but you can't really talk about entrepreneurship without mentioning Steven Gary Blank's "Four Steps to the Epiphany"
- viscanti 15y agoAny entrepreneurship reading list without "Four Steps to the Ephphany" or "Crossing the Chasm" is suspect.
- jamesbritt 15y agoDidn't care for Purple Cow, and, in general, find Godin's books to be filled with often ambiguous (and sometimes contradictory) anecdotes. OTOH Rob Walling's Start Small, Stay Small has tangible, actionable, information.
- diminish 15y agothe site is hackernews-ed! thanks for the summary.