Social media platforms provide a market with tools to get you exposed to much larger audiences with less effort. Blogging on your own leaves it up to you to fin

Social media platforms provide a market with tools to get you exposed to much larger audiences with less effort. Blogging on your own leaves it up to you to find other tools to get that audience. It's the same as selling on Amazon vs. selling on your own. Of course most people are going to flock to the easy route. That doesn't mean that old route ceases to function. The frequency of the old use may go down. And maybe it will go to zero - at which point one could argue death. But it's not really dead until it's no longer possible. And while social media might suck a lot of air out of the room, no one has taken it all yet.