> Just like duchey free customers ruined that for everyone. But you need to factor this in. Nobody forces you to offer free trial. But if you do, you need to a

> Just like duchey free customers ruined that for everyone. But you need to factor this in. Nobody forces you to offer free trial. But if you do, you need to accept the fact that there are people who are going to use your product for free to the maximum available capacity. In the old days, it wasn't much of a problem: you basically gave away pieces of software that stopped working after a certain period usually with limited functionality. There were many variants of this model: demo, trial, shareware. These free users didn't incur any direct costs for you (often someone else would do that for you, like computer magazines). Now, with SaaS, you need to provide computing resources for them - but this is your marketing cost. This is the problem of the model, not the customers. If you tell them they can use it for free for 2 weeks, they have the full right to use it and stop, period. They are not duchey unless they abuse the system by doing something clearly wrong, e.g. exploiting a bug in your software.