Who was this marketed to? I feel like I was watching a lot of stuff at the time, speaking at conferences etc, but I never came across BitConnect until “Wuzawuza

Who was this marketed to? I feel like I was watching a lot of stuff at the time, speaking at conferences etc, but I never came across BitConnect until “WuzawuzawuzawuzUuuuup” and it seemed everybody knew it was a scam by then. Also, these are extremely scammy, just repetition of telling people to give their money right in the lyrics. I find it hard to believe that first-world English speakers would be convinced by it.