Digg really shot themselves in the foot when they tried to make the site "personalized" - most in their audience wanted there to be just "one" primary home page

Digg really shot themselves in the foot when they tried to make the site "personalized" - most in their audience wanted there to be just "one" primary home page. Reddit seems to have been able to create many successful smaller communities around sub-reddits. It's another lesson that trying to be all things to all people usually satisfies no one.