The word ”discount” in their name makes sense to me. I see it totally different than the issue with “cheap”. - Discount is only referring to price while cheap

The word ”discount” in their name makes sense to me. I see it totally different than the issue with “cheap”. - Discount is only referring to price while cheap can refer to price as well as quality. - They’re going after a different segment of the market. Business to Consumer clients are not expecting the same level of professionalism as B2B clients would. - Maybe it’d be a concern if they only sold their own tires. You might figure lower price means lower quality products. However, they sell the same tires as everyone else. It’s easy to see that it’s just a price play, not quality.