They are advertising heavily during sporting events (I've seen their ads on football and baseball games here in the U.S.). Their flagship ad stars Matt Damon, a

They are advertising heavily during sporting events (I've seen their ads on football and baseball games here in the U.S.). Their flagship ad stars Matt Damon, and so presumably cost a fortune. It also attempts to make an absurd equivalency between speculating on crypto on your phone and being an astronaut or a captain in the Age of Discovery or something. Between crypto and the sports book apps, it seems you hardly see a good old-fashioned beer commercial anymore.