4 ms·

does this improve a user's experience on a web app or a website? this won't last. users won't stand for it. i would stop using a website or web app if i had to

by ditojim 15y ago

does this improve a user's experience on a web app or a website? this won't last. users won't stand for it. i would stop using a website or web app if i had to do this every time i access it. other than that, it is a great idea. perhaps finding another use for this (like captcha) will save it in the end.

robryan 15y ago
As others have said, it's a far better experience to do this than watch say a 20 second video ad or interstitial that can't be skipped. Also if they work well enough they can monetise content that previously either wouldn't have existed or only existed behind a pay wall.
- evilduck 15y ago
  I'm undecided. If any site actually put DoubleRecall in front of text based content access, I'm nearly guaranteed to contribute to their bounce rate. Video advertising is limited to viewing videos which has a high bandwidth cost, I'll tolerate that since I can switch tabs, but any overlay or intermediate ad that requires my interaction almost always results in a tab closure instead of a further page view. Still, there may be a significant enough chunk of people to make this an insanely profitable method, but the problem with making text legible for people to read means that it's machine OCR'able too. If this gains a ton of traction, how long until the AdBlock plugins start typing this in for you?
  - evilduck 15y ago
    This was churning in the back of my head, so I toyed with it a bit. wget http://doublerecall.com/images/mockups/DoubleRecall-iPod-engagement-explainer.png gocr -i ./DoubleRecall-iPod-engagement-explainer.png -m 4 -C A-z -d 1 Nets me: __ ___ __ _______ ____ ___ __________ ______ ___ e_ n _ Apple iPad ___l_J__ Movies_ TV shows_ games_ and music_ Now pIaying on an iPod near you_ Now pIaying iPod I _ ce_ con_en_ \ Throw out the non-recognized characters, and I've got a list I can grep against a dictionary and I've detected all the required words already. It wouldn't take much glue to call up imagemagick and detect color differences between word chunks and fill this in automatically. Chrome Extensions can capture page content to canvas datauri's and upload to a server for analysis.
    - deleted 15y ago
      [deleted]

by ditojim 15y ago

robryan 15y ago

As others have said, it's a far better experience to do this than watch say a 20 second video ad or interstitial that can't be skipped. Also if they work well enough they can monetise content that previously either wouldn't have existed or only existed behind a pay wall.

evilduck 15y ago
I'm undecided. If any site actually put DoubleRecall in front of text based content access, I'm nearly guaranteed to contribute to their bounce rate. Video advertising is limited to viewing videos which has a high bandwidth cost, I'll tolerate that since I can switch tabs, but any overlay or intermediate ad that requires my interaction almost always results in a tab closure instead of a further page view. Still, there may be a significant enough chunk of people to make this an insanely profitable method, but the problem with making text legible for people to read means that it's machine OCR'able too. If this gains a ton of traction, how long until the AdBlock plugins start typing this in for you?
- evilduck 15y ago
  This was churning in the back of my head, so I toyed with it a bit. wget http://doublerecall.com/images/mockups/DoubleRecall-iPod-engagement-explainer.png gocr -i ./DoubleRecall-iPod-engagement-explainer.png -m 4 -C A-z -d 1 Nets me: __ ___ __ _______ ____ ___ __________ ______ ___ e_ n _ Apple iPad ___l_J__ Movies_ TV shows_ games_ and music_ Now pIaying on an iPod near you_ Now pIaying iPod I _ ce_ con_en_ \ Throw out the non-recognized characters, and I've got a list I can grep against a dictionary and I've detected all the required words already. It wouldn't take much glue to call up imagemagick and detect color differences between word chunks and fill this in automatically. Chrome Extensions can capture page content to canvas datauri's and upload to a server for analysis.
  - deleted 15y ago
    [deleted]