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And yet, Kodak managed to tune the gamma curve of their film stock to be more flattering to dark objects due to pressure from the chocolate and furniture indust
by michaelgrafl 5y ago
And yet, Kodak managed to tune the gamma curve of their film stock to be more flattering to dark objects due to pressure from the chocolate and furniture industries.
15 stops of dynamic range are plenty, by the way.
- kkjjkgjjgg 5y agoIt was years later, so presumably there was also simply technical progress that made it possible.
- theshrike79 5y agoTechnical progress driven by financial incentives from large industries.
- cbzoiav 5y agoRace still provides a major financial benefit. Its what - 30%+ of the US population thats not caucasion / very light not white skin? And thats before you look at the international market. While white is going to be the priority you don't want to fall behind competitors on film that does better accross the board. Not only do you lose the dark skin market but also potentially professionals like school/wedding/corporate photographers who need to photo everyone and don't want to faff around with different films for different photos.
- lizknope 5y agoMost of these film changes where in the 1970s. https://en.wikipedia.org/wiki/Historical_racial_and_ethnic_demographics_of_the_United_States https://en.wikipedia.org/wiki/Historical_racial_and_ethnic_d... In 1970 the US was 88% white. Today it is only 61% white.