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Even if I do get a good targeted ad, I’m usually like “oh yeah, I bought that months ago” or “this would have been a good ad for me three years ago at ${PREVIOU
by teeray 5y ago
Even if I do get a good targeted ad, I’m usually like “oh yeah, I bought that months ago” or “this would have been a good ad for me three years ago at ${PREVIOUS_JOB} where we actually used this service.”
The targeting works, but the timing is abysmal and fails to introduce new products into my thought space at the time I’m making those decisions. In other words, they fail at their raison d'être
- AussieWog93 5y agoThat's not true in the general case and I'm sure you could think of many counterexamples for this.
- tim333 5y agoI'm told facebook is quite good at getting the timing right. My friend used to sell fancy holidays via facebook ads and they seemed pretty good at figuring when the customers were thinking of booking a holiday. I feel a bit disconnected from the whole ads scene as my ad blockers are so good I really have little idea of what I'm missing! One of my problems with the holiday ads is they tend to push expensive hols with profit margin to spend on facebook ads whereas I tend to book the value for money stuff.