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How? Apple is spending it’s money to help promote apps on it’s service, i feel like people attack apple whatever they do. But doesn’t this help defend a 30% ap
by ChildOfChaos 5y ago
How? Apple is spending it’s money to help promote apps on it’s service, i feel like people attack apple whatever they do.
But doesn’t this help defend a 30% app fee, when apple is also paying marketing costs to help the app get more customers through it’s service?
- indymike 5y ago> feel like people attack apple whatever they do. I agree. When you have as much economic power as Apple does every move has some side effect. In this case they are actually doing something nefarious and the side effect is simply shifting app company profits to Apple.
- DutchKevv 5y agoNot if it doesn't add another 30% of customers. Not even taking in account the rise of advertising for the app creators self, the loses you have from not being able to redirect to your own website, giving specific incentives that Apple doesn't allow etc etc etc. So no, it's not just bashing, and that's the reason Apple does it secretly
- mthoms 5y agoApple are bidding on exact (trademarked) product name matches (eg “HBO Max” and “Tinder”). You might have an argument if Apple was bidding on more general keywords like “online dating” to send traffic to the App Store’s Tinder page. Apple are trying to intercept purchases and/or raise ad costs for the mentioned companies.