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They got off too easy. It's easily billions they earned through this methods. Facebook is the same story. Many of their ad dollars are from scams, and shady sch
by Hisoka 15y ago
They got off too easy. It's easily billions they earned through this methods. Facebook is the same story. Many of their ad dollars are from scams, and shady schemes, not legitimate businesses. I mean... spending advertising dollars to advertise something pure on a social network where people go to talk with friends and ignore ads..... did you really think it would have a good ROI? it's rare. People often have to resort to making things as shady as possible to increase the ROI and make their advertising dollars worth it.
I can't put what I want to stay in clear words, but you need to be shady in order to make ludicrous money. Examples: Wall Street, casinos, etc. If you want to pure good, you're gonna have to give up some profit to do so.
- clobber 15y agoI know where you're going with this and agree with what you're saying. I'm just waiting for Google or Facebook employees to chime in on this discussion. They love to talk about the great things they're working on, such as building "better" advertising, but never talk about the content of these ads. Having run targeted PPC campaigns on Facebook before, I can report back that the ROAS/ROI is typically not very good at all.