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Which is stupid, since people who look for a cheap used option aren't going to buy a new product at full price anyway. They are going to buy a cheaper product f
by newaccount74 5y ago
Which is stupid, since people who look for a cheap used option aren't going to buy a new product at full price anyway. They are going to buy a cheaper product from another company, and then you have lost them as a potential future customer.
People who buy your companies used products are much more likely to buy your companies new products at some point in the future.
- leeoniya 5y agoSonos is another one that never got the message, until the PR nightmare that ensued. https://www.theverge.com/2019/12/30/21042871/sonos-recycle-mode-trade-up-program-controversy https://www.theverge.com/2019/12/30/21042871/sonos-recycle-m...