3 ms·

There are so many easier sources to get names and addresses I’m really skeptical they would be scraping address books just to send out their plastic waste/adver

• h2odragon 5y ago
  I was into direct mail at the time; $0.10 per deliverable address was the going rate for "random" lists. They weren't after that, though; they wanted not just computer owners but modem owners at first and that kind of filtering was hard to find and expensive. I had ~3,500 true gold known modem owner addresses, my dude gave me several hundred dollars of trade value for it. They were very eager to buy lists at less than the going rate that were better than random. Later they got less selective, modems could be assumed. Then about the time Win 3.1 happened they got truly spammy.