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Creating Engagement on Twitter

• deleted 15y ago
  [deleted]
• dirtyaura 15y ago
  Good stuff about improving the first-time experience for Twitter users. "The new [signup] process is now three steps and more time consuming. But it has a 29% increase in completions and the people who complete the flow are much more engaged" "Changing the prompt from "What are you doing?" to "What's happening?" made the process of posting on Twitter more approachable. This is an example of micro-copy in action."