3 ms·
I don't disagree with you, but drcube's point is a serious and valid one. It also smells like an opportunity for devs and/or ad networks to provide much better
by svmegatron 15y ago
I don't disagree with you, but drcube's point is a serious and valid one. It also smells like an opportunity for devs and/or ad networks to provide much better targeting. Ad-supported games for kids should be able to get kid-appropriate ads if the developer or the parent so choose. I haven't done enough ad-supported game development to know if that kind of thing is currently possible, but its something I would look into if a 5 year old were using my ipod regularly.
- SomeCallMeTim 15y agoIt's a tricky problem, actually. My game as an example: Almost half of the users are under 18, but most of the other half are in the 18-35 range (according to Flurry metrics, which guesses what the age of a user is based on what OTHER apps on the device are reporting -- I'm not asking them myself). Unless I ask each user how old they are, I can't know whether or not to serve them ads. And if I DO ask them, then people often feel like I'm prying too much. ESPECIALLY if I'm asking if they are under 15 (and finding out they're under 13 would cause COPPA to kick in [1]). I already have the "no adult ads" selected in my ad provider, which is supposed to block singles ads, but I've seen them come up anyway. Presumably if I fed them an age that I'd gotten from a user they would be filtering the ads more, if only to target them better. Don't know. [1] http://www.coppa.org/ http://www.coppa.org/