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> engagement That's the word. It isn't really "likes" in the sense that we normally think of it. It's ticks on the relationship of "engagement" to "dollars".
by Igelau 5y ago
> engagement
That's the word. It isn't really "likes" in the sense that we normally think of it. It's ticks on the relationship of "engagement" to "dollars".
IIRC, Facebook was pretty upfront about this being why they didn't implement a "dislike" button; the information wasn't valuable to them.
- epolanski 5y agoFacebook said it lowered engagement iirc, same reason why they removed likes count on Instagram, it reduced engagement, people posted less if they feared being judged by the number of likes.
- ohyeshedid 5y agoAnd now you've got me wondering if anyone has ever tried to compare likes to profitability of product launches.