If you've noticed a lot more paywalls going up it's because the era of clickbait is actually dying. Serious newsrooms have always hated it and shriveling ad rev

If you've noticed a lot more paywalls going up it's because the era of clickbait is actually dying. Serious newsrooms have always hated it and shriveling ad revenue has finally tipped back towards subscriptions being the most viable path to profit. Content farms and their SEO game is far less valuable than it used to be.