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It's not a bad practice, it's the preferred method by their customers. You can tell people's real preferences by the actions they take based on messaging. In a
by _3u10 5y ago
It's not a bad practice, it's the preferred method by their customers.
You can tell people's real preferences by the actions they take based on messaging. In aggregate a hard sell like this is people's preferred way of buying. The people who aren't going to buy unsubscribe increasing deliverability, the people who are going to buy are pushed off the fence into buying.
On every email a sale is made, either you close them on a reason they can donate, or they close you on a reason they can't. Make no mistake, a sale is made.
Guy says he'd donate if he didn't get emails like this, 5 years of not donating, and not donating before their email campaign, proved that was a lie.
- password4321 5y agoSo the ends justify the means
- _3u10 5y agoit’s market preference. No sane company caters their marketing to people who aren’t buying. For instance Nike customers like social justice marketing, many of their non-customers find the tactics abhorrent. Customers of Wikipedia like information being at risk non-customers find it abhorrent. Does the email not contain an unsubscribe link? Or any other illegal practice? Are they harvesting emails off the internet or did the OP enter their email and continue to remain subscribed to content they dislike?