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Research Edward Bernays. The nephew of of Sigmund Freud, and often referred to as the "pioneer/father of public relations/propaganda." https://en.wikipedia.org
by cronix 5y ago
Research Edward Bernays. The nephew of of Sigmund Freud, and often referred to as the "pioneer/father of public relations/propaganda."
https://en.wikipedia.org/wiki/Edward_Bernays https://en.wikipedia.org/wiki/Edward_Bernays
He basically weaponized psychology, group psychology to be more accurate, and still in full effect today. I mean, how else do you get young women to suddenly buck societal trends and start smoking at a time it was not "proper" to do so?
Another clever trick is when the food industry started coming out with ready-made foods to prepare, like instant cake mix. This was during a time when most people cooked from scratch, and didn't trust this magical box of powder you just add water to and bake. How nutritious could that be vs baking from scratch with whole ingredients? Well, the solution was pretty clever. "Add one fresh egg." It wasn't necessary to the cake mix, but it helped women feel like they're still using real, healthy ingredients and the product stated to really take off.
Here are some of his better known feats: https://listverse.com/2019/09/26/edward-bernays-freud-tricked-us/ https://listverse.com/2019/09/26/edward-bernays-freud-tricke...
Decent video about him: https://www.youtube.com/watch?v=lOUcXK_7d_c https://www.youtube.com/watch?v=lOUcXK_7d_c