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I don't think the firesale was even zero margin; I think it was just cheaper than dealing with the shipping/storage/recycling costs. I expect the hardware cost
by Lewisham 15y ago
I don't think the firesale was even zero margin; I think it was just cheaper than dealing with the shipping/storage/recycling costs. I expect the hardware cost more to make than they were sold at.
- reemrevnivek 15y agoYou're right: According to iSuppli, the BOM for the hardware was about $300. http://www.isuppli.com/Teardowns/News/Pages/HP-TouchPad-Carries-$318-Bill-of-Materials.aspx http://www.isuppli.com/Teardowns/News/Pages/HP-TouchPad-Carr...
- bho 15y agoYes, I've read some reports about the hardware cost being in the neighborhood of $300. Definitely not zero margin.
- hollerith 15y agobefore the iPad 2 came out, I saw an article here that said that an iPad 1 costs Apple about $300 to make.